Best Pillows: Top Sellers

The right pillow is just as important as the right mattress. It provides essential support for your head and neck, ensuring proper spinal alignment and helping you wake up refreshed. We’ve compiled a list of the best pillows of 2025. These top-rated picks stand out for their comfort, support, and durability, based on customer reviews and expert recommendations.

Sleep Doctor independently selects the products we test. We may earn a commission if you buy through the links on our site. Prices listed for standard size pillows.

Most Popular Pillows

  • Key Features
    • Adjustable fill to adjust firmness and loft
    • Plush, adaptive surface
    • Breathable cover helps sleep cool

    Customer Review Summary

    Customers appreciate the adjustable fill and customizable comfort of the Sleep is the Foundation pillow. Many find it supportive and comfortable, though some mention an initial odor. The ability to adjust loft is a key positive.

  • Brooklinen Down Pillow

    4.3
    Rated 4.3 out of 5 stars
    4.3
    Sale price $109 at Brooklinen

    15% off sitewide

    Key Features
    • 3 designs for different sleep positions and preferences
    • Ultrasoft, plush feel that cradles head and neck
    • Soft, breathable cotton sateen shell

    Customer Review Summary

    Brooklinen Down Pillow reviews emphasize its soft, fluffy feel and comfortable cushioning for the head and neck. Customers appreciate the quality down fill and breathable cotton cover, as well as the generous 365-night trial. Some say the pillow needs to be fluffed regularly to maintain a full shape.

  • RESPONSIVE FEEL

    Saatva Latex Pillow

    4.8
    Rated 4.8 out of 5 stars
    4.8
    Sale price $165 at Saatva
    Key Features
    • Shredded latex and down alternative create soft and springy feel
    • Adjustable loft between 2 and 8 inches
    • Soft and breathable organic cotton cover

    Customer Review Summary

    Saatva Latex Pillow reviews stress its supportive, buoyant feel and natural latex construction. Users appreciate its cooling properties and durable build.

  • MedCline Therapeutic Body Pillow

    4.0
    Rated 4.0 out of 5 stars
    4.0
    Sale price $119 at Sleep Doctor
    Key Features
    • Shredded memory foam fill adapts to your body
    • Full-length J shape is designed for side sleepers
    • Available in small and large sizes

    Customer Review Summary

    MedCline Body Pillow reviews emphasize its therapeutic design and comfortable support. Some find it bulky and note the learning curve for proper use.

  • Cozy Earth Silk Pillow

    4.2
    Rated 4.2 out of 5 stars
    4.2
    Sale price $299 at Cozy Earth

    Up to 25% off + free shipping

    Key Features
    • Easily moldable design
    • Breathable bamboo viscose cover
    • Mulberry silk fill is airy and malleable

    Customer Review Summary

    Cozy Earth Silk Pillow reviews highlight the luxurious, temperature-regulating silk fill and smooth, breathable cover. Customers enjoy how soft the pillow feels, noting benefits for their skin and hair. Some say it's too expensive, and that it requires more care than other pillows.

  • Sleep Is The Foundation Gel Memory Foam Pillow

    4.7
    Rated 4.7 out of 5 stars
    4.7
    Sale price $67.50 at Sleep Doctor
    Key Features
    • Gel-infused memory foam core sleeps cool
    • Machine-washable cover
    • Foam contours to head and neck

    Customer Review Summary

    This solid memory foam pillow is seen as comfortable and supportive, with many noting its cooling properties. Some mention an initial odor and that it may be too firm for some. It's often praised for neck pain relief.

  • Tempur-Pedic TEMPUR-Neck Pillow

    3.6
    Rated 3.6 out of 5 stars
    3.6
    Sale price $129 at Tempur-Pedic
    Key Features
    • Ergonomic design targets pressure points on head and neck
    • Adaptive TEMPUR memory foam
    • Available in 4 sizes - including travel size

    Customer Review Summary

    TEMPUR-Neck Pillow reviews focus on its ergonomic design and firm, supportive memory foam. Users appreciate its neck pain relief and alignment. Some find it takes time to adjust, and the firm feel isn't for everyone.

  • Pacific Coast Feather Best Pillow

    4.2
    Rated 4.2 out of 5 stars
    4.2
    Sale price 64.00

    15% off with code: SLEEP15

    Key Features
    • Luxurious feel at a reasonable price
    • Breathable brushed cotton shell
    • Softer feel

    Customer Review Summary

    Pacific Coast Feather Best Pillow reviews highlight its soft, customizable down fill and comfortable support. Users stress its adjustable loft and machine-washable design. Some mention occasional feather leakage.

  • Layla Kapok Pillow

    4.2
    Rated 4.2 out of 5 stars
    4.2
    Sale price $109 at Layla
    Key Features
    • Adjustable loft for different sleep preferences
    • Copper infusions in cover to reduce heat
    • Shredded memory foam and kapok fibers for balanced support

    Customer Review Summary

    Reviews highlight the adjustable design and soft, adaptive feel. Customers appreciate its cooling properties and adaptability for different sleep positions. Some mention a slight initial odor, and say the pillow requires regular fluffing.

How to Choose the Best Pillow for You

FAQ's

What is the best pillow for neck pain?

The best pillow for neck pain provides proper support to maintain neutral alignment of the neck and spine. Ideal options depend on your sleep position:

  • Side sleepers: A firm pillow with a higher loft to fill the gap between the head and shoulder. Memory foam or contour pillows work well.
  • Back sleepers: Use a medium-loft pillow, such as cervical or memory foam, that supports the natural curve of the neck.
  • Stomach sleepers: A soft, low-loft pillow or no pillow at all to avoid straining the neck.

How often should you change pillows?

Pillows should be replaced every 1 to 2 years, depending on the material and quality. Signs it’s time to replace your pillow include:

  • Loss of shape or support.
  • Visible wear, stains, or odors.
  • Development of lumps or sagging.

Is it better to sleep without a pillow?

The best approach depends on your sleeping position and comfort needs. Sleeping without a pillow can benefit some stomach sleepers, as it helps maintain a neutral spine. However, for side and back sleepers, using the right pillow is crucial for neck support and spinal alignment.

How do I clean my pillow?

Not every pillow can be cleaned in the washing machine. Before cleaning, look at the care tag on your pillow for specific instructions. 

  • Foam pillows: Spot clean with a damp cloth and mild detergent, then air dry. Avoid soaking memory foam in water.
  • Down or feather pillows: Use a gentle wash cycle with mild detergent, then air dry or tumble dry on low with dryer balls to fluff.
  • Polyester pillows: Machine washable—use warm water, a gentle detergent, and a low heat setting for drying.

Can you wash pillows in the washing machine?

Yes, many pillows can be washed in the washing machine, but it depends on the material:

  • Machine washable: Down, feather, and polyester pillows. 
  • Not machine washable (spot clean instead): Memory foam pillows.